Summary: Why building a successful online community requires time offline
You’ve got the twitter followers, you’re getting the thumbs up on Facebook and your stats are on the way up. But does anyone in the non-virtual community know who you are? There’s no doubt having a good online presence is important for your hyperlocal site – and by that I mean a well-stocked Twitter feed, [...]
You've got the twitter followers, you're getting the thumbs up on
Facebook and your stats are on the way up. But does anyone in the
non-virtual community know who you are? There's no doubt having a
good online presence is important for your hyperlocal site - and by
that I mean a well-stocked Twitter feed, and tended Facebook page
and all the other bells and whistles. But watch your stats go up
when you get offline and make the connections.
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