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A Website Without Video Is Like… Jell-O Without Whip Cream Do you like Jell-O? It's Okay I guess; I mean it's not a hot fudge sundae is it? But if you add a little whip cream, then my friend you've got something worth calling dessert. My question to you is, does your website have that something extra, that dollop of whip cream on top that says, "oh mama let me at it," or does it just lie there squirming in your dish with the sound of Peggy Lee's voice ringing in your ears, "is that all there is?" If your website disappointments, you need something that provides the 'eureka factor' and that can be provided with a creative, informative Web-video. The Chicago Bulls Without Michael Jordan How the mighty have fallen, at least in terms of brand personality. I mean it's not like the Chicago Bulls stink? It's just that without MJ they're not the Chicago Bulls of old. When Michael played we all watched, he was magic, he wasn't just a great basketball player, he was a great personality and he gave the team it's character; no Michael, no personality. Is your website like the new Chicago Bulls, a talented group of players with skills but no singular personality? Time for a humanity injection, add a Web-video featuring a signature character host who can generate some excitement and establish your unique business personality. Television Without Sound You're watching your favorite television show, say CSI, the Vegas one not Miami, and the phone rings. It's your mother. You turn the television's sound down so you can hear her but you're still watching the show. You love your Mom but Grissom has just discovered a new miniature killer clue and you need to know what is going on, but your Mom is carrying on about how your Dad needs new dentures or something… Frustrating. No audio, no information. Does your website have the same effect as watching television without the sound. It's there, people visit, but they leave without getting your message. Time to add a little life to your presentation in the form of a Web-video that tells your story out loud. Words Without Meaning Have you ever reread someone's website copy several times and still not understood what the heck they're trying to tell you, or maybe you understand every word but still can't figure out what they're selling? Words have meaning, they are meant to convey a message not hide it. A lousy video script is no better than lousy print copy. Your Web-audience has no patience for mumbo-jumbo that masquerades as information or for text and dialog that says nothing in as many words as possible in an effort to attract the search engines. Words have meaning, say them with style and deliver them with conviction. The Rumba Without Rhythm Have you ever sat at a wedding and watched people dance? There are the people who know how to move, how to respond to the their partners and to communicate with the slightest of gestures or movements. And then there are the others who look like they've got something icky stuck to the bottom of their shoes and are trying desperately to remove it. If you want to communicate to your audience, you have to use all the techniques available. Communication is more than just copy, its voice, gesture, movement and meaningful dialog. Romance Without Kisses Ah … the first kiss, something special that can seal a relationship or sour it forever. Your landing page is like that first embrace. Is yours as exciting as it could be, or is it like the guy who spends the entire first date talking about his double entry booking keeping skills? A well-crafted, expertly presented marketing message is like a seduction; if you're not generating any excitement don't expect to produce any sales either. Boring mission statement gobbledygook and keyword-laden palaver are not the same as an enticing video. An engaging business story, well told, is like a juicy wet-one planted right on your audience's lips. A Joke Without A Punch Line Everybody likes a funny story. A good joke is nothing more than a short story with a set-up, an escalation, and a twist, but the real key to a good story lies in the telling. Even comedians with second-rate material can get their audience's howling if they know how to deliver their material. It's all well and good to repeat the mantra, "websites are about content," but if that content isn't delivered with some style and panache, don't expect anybody to pay much attention. A Song Without A Hook Hit songs are highly structured stories with verses that function as chapters or acts, and a chorus that provides the hook that sticks in your audience's heads. Add a toe tapping beat and some instrumental flourishes and you've got something that people will listen to over and over again. Does that sound like your website presentation? Are people willing to come back to your site just to watch your presentation, or does your website leave visitors with a 'been there, done that' impression? Information Without Knowledge Just because you're in business doesn't mean you've got to be boring. And just because you dump a lot of facts and figures and bulleted points onto your Web-pages doesn't mean you're making a convincing argument for anyone to buy your stuff. Web audiences demand more. If you won't give it to them, you can be sure someone else will, like maybe your competition. Interactivity Without Purpose Can we all just stop and take a breath and think about this whole interactivity thing. Let's all get interactive, why? I mean what is interactivity anyway? Is it developing a hugely expensive game that people can play on your website to avoid working, or is it getting them to click on the "Tell Me More" button? I vote for the interactivity that leads to opening a dialogue with a potential client, one that gets visitors to pick up the phone and call you to discuss their needs, not the one that generates a "Game Over" message. Of course that assumes you're willing to actually talk to customers. Frequency Without Resonance I happened to like vinegar on my fries, Okay it's weird I admit it, but the Dutch like mayonnaise on theirs, even weirder. I once had a chef in a Tucson restaurant come out of the kitchen and confront me when I asked the waiter for vinegar (it's a Canadian thing). The chef approached the table and asked who ordered the vinegar? I reluctantly raised my hand. "You must be from Canada," he said, "I'm from Victoria, where you from?" Good advertising is all about delivering a message that resonates with your audience. It doesn't matter how many times you run an advertisement if that advertisement doesn't make an impression on your audience. You can't be afraid to be creative or even a bit weird. Humor Without Laughter Dr. Max Sutherland in his e-mail newsletter report, "False Alarm Theory: How Humorous Ads Work" describes how laughter is a hardwired residual mechanism that developed in our ape days as an 'all clear' signal once a danger had past. The 'all clear' message is passed on from one ape to another, until the entire troop is screeching with the ecstasy of survival. A guy slips on a banana and breaks his neck - that's not funny. A guy slips on a banana, jumps up and looks around to see if anybody saw - that's funny. Humor is based on creating some sense of uncertainty or tension that is ultimately relieved with a humorous punch line or comforting resolution. The safe or amusing resolution creates a chain reaction in the audience that signals, "hay guys, all is well; everything is back to normal." Without tension there can be no relief, no opportunity for an entertaining resolution that creates a cascading viral reaction among your audience. So don't expect your website to be passed on to friends and colleagues unless you deliver a compelling presentation that offers the opportunity to signal the rest of the world that all is well. However these days you can also place your videos on your own blogs easily. There is a tool that can easily help you place your video on your website. You can also get complementary easy video player bonus if you were to purchase easy video player through my site.

3 Tips To Help Your Online Video Marketing Beat The Competition Got a new business product but don't know where to start? Video marketing just might be for you. This article discusses video marketing, its advantages and a short guide on how to make a video perfect for any marketing campaign. There are a lot of ways through which you can market your products and your services. Among these methods, the most cost-effective means is perhaps the internet. Through the internet, you can come up with every marketing campaign possible. The internet is so flexible and vast that with the right moves, it can help your business become more popular and more prominent. That being said, let me introduce you to the latest trend and possibly the most effective of all online marketing strategies: video marketing. --- Video Marketing --- Video marketing just might be the hottest trend to date in the marketing field. The time for telling through text marketing copy has passed. Instead, it's now time for showing and demonstrating through video clips. If you're not that familiar with video marketing, there's absolutely no need for you to worry. The internet provides a lot of resources on how you can make your videos. You can learn about the tools that you need to make videos and the techniques that can make your videos work for marketing purposes. The following are some tips on how you can make video marketing work for your business. 1. Determine where to post your videos. First of all, you have to know where you are going to post your video marketing material. There are many choices available to you. You can place your video in your website for more interesting site content. You can also post video clips in online communities and blogs. Of course, you should not neglect to post videos in video blogging sites like YouTube. 2. Determine the video content. The prior step will help a long way in determining the content of your video marketing materials. As a general rule, your videos must contain information that will build more interest in your business' products and services. However, the actual and specific content will have to vary, depending on where you're posting your videos. For instance, videos in your website can be much more product- or service- oriented. Particularly, your videos can demonstrate how effective your product or service is. Your videos in your site can also be video testimonials from your customers. Moreover, they can be video clips about your special promotions and special updates. Videos posted in online blogs should be more about updates, news and special promotions. They should merely inform your viewers about the latest news and induce your audience to click on the link to your site for more details. For video blogging sites like YouTube, your video should be less product-oriented and more entertaining and creative. Your website link can be provided with the video and your products can be featured in them, but your videos must never be a simple sales pitch. You're never going to be referred and reposted that way. 3. Identify your audience. All along, you should keep your audience in mind. How old are your intended consumers? Who are they and where do they come from? The content of your video marketing materials will also heavily depend on the demographics of your intended recipients. After you have done all of the abovementioned steps, all you will need to do is to make your videos and post them online. Of course, you may have to engage the services of a video server for your purposes. However these days you can also place your videos on your own blogs easily. There is a tool that can easily help you place your video on your website. You can also get complementary easy video player bonus if you were to purchase easy video player.

How To Build A Funny Videos Website Early on, there were only comic books and video tapes that people brooded over to have a good laugh, but today there are so many websites available for the same. These websites are filled with funny crazy pictures, funny video clips and allow the user to surf through and watch any video they wish to. They can either watch the top rated ones or specify a search keyword and look for that one particular video. However, building a funny video website is not as easy as it seems. If an individual wants to create a website, they need to go through a rigorous process. And so, you can imagine the amount of details involved for a company to launch a website. Their main content would be based on humor and interactive flash games only. Once a company decided to get into the funny video website category, they will need to assess the other websites already existing in the market and what they can offer that isn't already there. As they discuss these issues with their team, they will also have to touch base with a good web hosting company to figure out if they can use their domain for the upcoming website. A funny videos website consumes a lot of bandwidth, so a dedicated server is usually required for hosting. The one thing to keep in mind is that every step of the way takes a lot of effort, so one must have a clear cut budget before delving into this pool. A website needs bright appealing colors, simple easy to use layout and most importantly content that will catch the eye of the person browsing through the site. If they find it interesting, they will stop and spend couple of more minutes, else will move on to other websites. A good PHP or ASP programmer can do the customized coding and put in all the necessary links, but it is difficult to find someone who will understand your needs and create a site that satisfies your dreams. The funny images and videos that you put in your site should be unique and be humorous. Some also have the html code for the video to be embedded in other websites, like MySpace or Blogs. This will help your site stand out among the crowd and get people to notice it. Finding interested people to contribute to the funny crazy pictures, flash animation videos will take time for a start up venture. Will there be categories to sort the videos into? For example, if a person wants to upload videos about his dogs, will your sites have a category labeled "Dog Videos"? This will come in handy when a new visitor is looking for funny videos related to dogs. This makes it easier for them to navigate through your site and find what interests them, making them stick around longer to browse the other features on your site. Some of the crazy pictures and funny video clips on other sites have the option for the viewer to rate the video, and post a comment. These are added features that allow the user to feel important making them come back to the site. The company should therefore think through their plan and get their facts together before putting their site out to the public. And if it is not interesting, or the pictures aren't funny enough, you will have lost a prospective member. It is therefore advisable for the company to spend time in doing their research to try and come up with an idea to outdo the other funny video websites. However these days you can also place your videos on your own blogs easily. There is a tool that can easily help you place your video on your website. You can also get complementary easy video player bonus if you were to purchase easy video player.

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Easy Video Player Bonus for you. Click on right here to get Easy Video Player Bonus when you purchase easy online video gamer for your internet advertising and marketing efforts. Effortless Online video Gambler is a effective nevertheless simple to set up and simple to use online video participant and picture administration method. It's world-wide-web centered GUI is easy to comply with, and really intuitive. Not only is Straightforward Picture Player an embeddable video clip participant, it's also a picture marketing and advertising device that enables you to customize the user's expertise by adding a host of capabilities that can be portion of online video. It is also works as a administration program by acting as an interface involving you and a picture internet hosting program, this sort of as Amazon's S3 online video web hosting answer. I am heading to record and describe some of the major features of Straightforward Video clip Gambler and what these characteristics do for you. Nonetheless, I want to tackle a query that may possibly be lingering in the minds of the new Internet advertising and marketing or people who just want to know: Why use video clip? Why Use Online video? If you're new to World wide web advertising or just want to know what all of the "hype" is about online video marketing, here's a fast look at some figures: In accordance to a late 2009 study: - 84.8% of U.S. based mostly Web users watched on the internet films - Common user watched 12.2 hours of online video (up from five several hours in 2008) There's also been a shift in the Seo of films. You would be tough pressed not to locate a video clip in the leading ten Google search for just about any expression. There's also the individual issue. Individuals are much more most likely to hear to and react to a video then they are to just a static text web page. Why? One purpose is that the human mind functions in two halves. When you are reading, you are utilizing one aspect of your brain. When you are listening or processing photos, you are utilizing the other. Envision how effective a message can be if it's each study and heard/observed. You get that with video clip. A single of the downsides to video clip is the higher bandwidth usage. If you host your very own movies there's a prospective (especially if your video clip goes viral) that you could crash your world-wide-web server. There are choices for hosting at YouTube. However, your online video could also endure from bandwith and playback problems from YouTube. 1 of the techniques close to this is to use a premium picture internet hosting services, like Amazon S3. Even so, this support can be somewhat technical to setup. This is in which a product or service like Easy Video clip Player arrives in. What does EVP do for me? Here's a listing of the primary characteristics of EVP and what those features can do for you. Intuitive Internet User interface EVP has a really consumer friendly and simple to navigate person user interface. It's point and click on enables for the consumer to transfer with ease close to the process. The program also acts as an user interface to Amazon's S3 company. This permits the individual to effortlessly add their films without having any complex specialized setup. Embedded Measures Another significant function of EVP is it's capacity to embed buttons, links, and other measures right in the video clip. You can develop custom buttons, like a "Obtain Now", that can look at particular instances in the video. You could even embed an choose-in type directly in the video clip. EVP also enables you to redirect the user at the conclusion of the video to yet another URL, like an affiliate page, sales page, or any other hyperlink. Think how powerful that is! The person does not have to do anything. They will just see the vacation spot you want them to see. Customizable Controls One more wonderful function of EVP is the capacity to customise the embedded participant. You can handle preferences this sort of as automobile-play, vehicle-load, permit social bookmarks, enable video clip to be embedded elsewhere, complete display, and different skins, just to point out a number of. You have total handle above what the user sees. You can also set the security for the online video so that you can generate member-only kind movies. This is a attribute that you don't get with YouTube. The system even will come with a viral sharing attribute to assist advertise your video clip and make it go viral. Statistics Now that you have your picture up and working, you require to be capable to keep track of and tweak your campaign. With EVP, you get a host of extensive tracking and stats monitoring functions. You can effortlessly keep an eye on how many occasions your video clip was seen, how quite a few instances it was seen to the finish, and you can even see how quite a few sales your video clip has produced. You can total control above the reporting. Picture Marketing and advertising is now one of the hottest strategies for producing leads and converting sales. With out picture, you are leaving prospective clients and revenue behind. With a process like Effortless Video clip Gambler you have all of the tools you require in one spot. You can very easily produce engaging and interactive videos, very easily upload them, and then keep track of their performance. There are ways to do all of these items devoid of EVP. Nevertheless, you will invest a lot more time and energy on that than you will on what's crucial, your company. EVP provides you the solution to move forward with picture marketing and advertising and take manage of the time you spend on it. 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