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Google today announced their own Search Engine Optimization Guide at the Official Google Webmaster Central Blog. Aimed at helping webmasters with their website's performance in Google, the Guide provides "a wealth of search engine optimization information" based on "best practices... that could improve... crawlability and indexing." The Guide covers many SEO topics, including: title and description META tags, URL structure, site navigation, content and image optimization, linking anchor text, robots.txt and much more, along with many links to other helpful resources and further information. Essential reading for anyone who designs websites or out-sources their SEO...
Google Search Engine Optimization Starter Guide .pdf
Date Published: Nov 12, 2008 - 11:12 pm
The first version of Dreamweaver was developed by Macromedia and available for Windows and Mac in 1998. Macromedia were acquired by Adobe Systems in 2005. Dreamweaver has since replaced Adobe GoLive as Adobe's main web site design application. Adobe Dreamweaver offers a WYSIWYG (What You See Is What You Get) design interface that requires no knowledge of coding to use, along with the ability to directly edit code: supporting HTML, XHTML, CSS, XML, JavaScript, Ajax, PHP, ASP, etc.
The latest version, Adobe Dreamweaver CS4 is released today for Windows and Mac, as a standalone product and also included with Adobe Creative Suite CS4
Date Published: Oct 25, 2008 - 5:37 pm
In the past, we have covered the launch of Google's Webmaster Central and Microsoft Live Search's Webmaster Tools. Today, we explore Yahoo! Search's Resources for Webmasters...
Your site might already be in the Yahoo! Search index if it has been crawled by the Yahoo! Search spider following links to your web pages. If your site is not already indexed, you can Submit a Website / Feed to be included for free. To ensure your website gets listed in the index, read the Yahoo! Search Content Quality Guidelines. You can also Submit Your Mobile Phone Site and Submit Media RSS Content for free inclusion in Yahoo! Search. If you are having problems getting listed, you can use the Yahoo! Search URL Status Review Form to find out why or contact the Yahoo! Search Support Team (or you may want to consider paying for Guaranteed Inclusion)
Yahoo!'s free analytical tool for websites listed in the Search index is the Yahoo! Site Explorer: displaying details of your site's pages indexed, a cache of the last time it was crawled, and a list of incoming links from other web pages in the index. Log-in and authenticate your website for even more data and control over how your site is indexed. Learn more About Site Explorer. If you are proud of the number of backlinks to your site, you can display the current count with a Yahoo! Site Explorer Badge. Keep up-to-date with the latest developments at the Yahoo! Search Team's Blog. To get the best results for your site in Yahoo! Search, we also recommend researching Yahoo! Search Indexing, Search Ranking and Yahoo!'s Web Crawler
Date Published: Jan 23, 2008 - 9:14 pm
Microsoft's Office 2007 for Windows PCs was released almost a year ago... Today sees the launch of Office 2008 for Apple Macintosh computers. Developed by Microsoft's Macintosh Business Unit, Office 2008 for Mac OS X is available in three editions. Office 2008 Home and Student Edition includes the core applications: Word, Excel, PowerPoint, and the e-mail client and personal organizer Entourage. Office 2008 Standard Edition also has Microsoft Server Exchange support, and the Office 2008 Special Media Edition has Exchange support and the digital media manager Expression Media...
Date Published: Jan 16, 2008 - 7:42 am
SpaceTime today announced the public release of its free 3D Web Browser at the International Consumer Electronics Show in Las Vegas. The SpaceTime application allows users to search and browse the web, with 3D browser windows floating in an unlimited virtual space which you can navigate through (you really need to see it in action). With several bugs eliminated during BETA testing last year, the latest version of SpaceTime is an impressive web interface, though still noticeably slower than a standard "2D" browser due to all the extra graphics rendering required. SpaceTime may not be your first choice for everyday use, but it is a very innovative and slickly presented web browser, and also perfect for displaying web pages during a presentation...
Date Published: Jan 07, 2008 - 2:43 pm
New social networking site Yuwie, is the first to "share the wealth" with its members. Founder, Korry Rogers: "The whole goal of Yuwie is for people to get paid for what they're doing already. Yuwie users get paid every time they log on, send a message, upload a picture or invite someone to join." But, he insists: "I want people to join because it's a good networking site not because I'm paying them. I just think it's a cool idea to pay the users who are providing all the content."
Date Published: Dec 21, 2007 - 9:30 pm
The world's largest Web Hosting company, 1&1, today announced it will supply all European data centres with electrical power from renewable resources like wind, water, or solar energy. Switching to "Green" energy will save 30,000 tons of CO2 emissions each year. Achim Weiss, CTO of 1&1: "In our European data centres, we currently run some 40,000 servers which consume between 50 and 60 GWh per year. Hence, by switching to environmentally friendly energy we can significantly contribute to environmental protection". Two large office buildings in Karlsruhe, Germany, with 1,300 employees will also soon be supplied with renewable energy. Next year, 1&1 plans to switch its USA-based data centres to "Green" energy...
Date Published: Dec 05, 2007 - 7:07 pm
Back in March, the "link:" operator function was removed from MSN Search, due to "mass automated usage for data mining". The MSN Search team then set about creating dedicated resources for webmasters (requiring users to sign-up & log-in), with the Private Beta of the MSN Search "Webmaster Portal" announced in August as "a single, friendly place to find all tools and information relating to Live Search SEO". Recently rebranded as the Live Search Webmaster Center, the webmaster / SEO tools are now open for a Public Beta from today...
Microsoft's Live Search Webmaster Center helps you make sure that their spider, the MSNBot, is effectively crawling your site: displaying when it was last crawled & how many pages are currently in the search engine's index. (If your site is blocked, you can identify & address the issue, then submit a re-inclusion request.) To ensure all your pages are being indexed, you can enter the location of your website's XML sitemap. Live Search Webmaster Center provides other statistics, including: Backlinks to your pages & the most popular Outbound Links from your site. And, you will also discover your site / pages Ranking, based on "the number and quality of websites that link to your pages, and the relevance of your website's content to keywords". You can follow the development of Live's webmaster tools at the new Webmaster Center Team's Blog, discuss the tools & inclusion in the search engine at the Webmaster Center forum, offer Feedback, and troubleshoot / learn more about how Live Search generates listings for your website with Site Owner Help
Microsoft's Live Search Webmaster Center helps you make sure that their spider, the MSNBot, is effectively crawling your site: displaying when it was last crawled & how many pages are currently in the search engine's index. (If your site is blocked, you can identify & address the issue, then submit a re-inclusion request.) To ensure all your pages are being indexed, you can enter the location of your website's XML sitemap. Live Search Webmaster Center provides other statistics, including: Backlinks to your pages & the most popular Outbound Links from your site. And, you will also discover your site / pages Ranking, based on "the number and quality of websites that link to your pages, and the relevance of your website's content to keywords". You can follow the development of Live's webmaster tools at the new Webmaster Center Team's Blog, discuss the tools & inclusion in the search engine at the Webmaster Center forum, offer Feedback, and troubleshoot / learn more about how Live Search generates listings for your website with Site Owner Help
Date Published: Nov 15, 2007 - 10:12 am
Facebook now has over 50 million members worldwide. Today sees the launch of Facebook Advertising and a new free social marketing service: Facebook Pages for Business, where you can create a public Profile (example: Webmaster Central) and share your business and product news with Facebook users. You can upload an unlimited number of photos and videos, display detailed information about your business, add links, create and syndicate content, and interact with users via the Wall, Discussion Board, etc. Fans of your Facebook Page will get updates of any new content you add via their News Feed, which can also be seen by all their Facebook friends...
Date Published: Nov 06, 2007 - 6:36 am
We never planned to compete with Google for the search term: Webmaster Central. For years, we could tell anyone: "Search for Webmaster Central on any major search engine... We're always the top ranking result!" Then, last August, Google launched their own "Webmaster Central", when they re-branded their tools and resources for webmasters. A year later, with all the online coverage of Google's Webmaster Central, you might expect that www.WebmasterCentral.co.uk may have fallen from the first page of results... At the moment, on Google, Ask, Lycos Search and Yahoo! Search we are currently ranked 3rd (under Google Webmaster Central and the Official Google Webmaster Central Blog). And, we are still the top ranking result on Microsoft's Live Search...
Date Published: Aug 03, 2007 - 1:59 pm
Launched in 2004, FeedBurner provides a range of feed management & marketing tools. (See Really Simple Syndication to learn more about content distribution via RSS feeds.) Enabling web publishers to customize & monetize their feeds, FeedBurner also offers detailed traffic statistics & extends the reach of feed content. Firstly, FeedBurner optimizes your feed by converting any feed format into a browser friendly HTML page that provides visitors with various options for subscribing (example: GAMES CONSOLE). Smartfeed technology also provides multi-format feed delivery from the same URL, making your feed compatible with all known feed readers. The optional FeedFlare can add links in your feed or on your site allowing subscribers & visitors to share your content. Other promotional tools include: PingShot notifies aggregators, search engines & directories when you publish new content, BuzzBoost can display your customized feed content on any website, and the dynamic Headline Animator creates an automatically updated feed banner (see example below)
Having become the world's largest manager of syndicated feeds, it's no wonder major players on the web have been impressed by FeedBurner's constant growth & innovation. Google's successful bid to acquire FeedBurner (rumoured to have been around $100 million) was confirmed today
Date Published: Jun 01, 2007 - 7:43 pm
Microsoft & Apple founders Bill Gates & Steve Jobs took centre stage at tonight's Wall Street Journal's D5: All Things Digital conference. Amongst much friendly banter, Gates & Jobs discussed the relationship between the two companies since the mid-80's. "We've kept our marriage a secret for over a decade now," Steve Jobs joked. "It's been fun to work together," Gates added. The conversation covered developments in computing, the Internet, mobile devices, etc. plus a few predictions for the future... Bill Gates & Steve Jobs videos at AllThingsD.com
Other D5 Highlights included: details of Microsoft's gesture & multi-touch interface: Surface with a demo of Surface by Microsoft CEO Steve Ballmer, Steve Jobs discussed the iPhone & other Apple products, George Lucas revealed Lucasfilm's latest advancements in computer animation, Chad Hurley and Steve Chen were interviewed about the success & future of YouTube, Viacom CEO Philippe Dauman talked about the recent legal action against YouTube & investment in Virtual Worlds, and Charles Simonyi gave details of his journey to the International Space Station...
Date Published: May 30, 2007 - 5:50 am
Google Labs wants feedback from you... Google Experimental Search lets you try out some of the new Search features in development. Current Experiments include: searching results along a Timeline or filtered by Date, search with Maps, Keyboard Shortcuts for navigating results and search with Keyword Suggestions...
Date Published: May 16, 2007 - 11:51 pm
Zimbio is an excellent way to get your blog content to a wider audience. The Zimbo Team have taken elements from social bookmarking & wikis, mixing them up to produce a feature-rich site that feels almost instantly familiar. For bloggers, Zimbio is extremely easy to use: you simply add your blog & create a profile (example profile: Webmaster Central). Your blog is then automatically broken down into individual posts ("articles") which can be republished on Zimbio (example article: Really Simple Syndication) & categorized with other articles on the same subject in "Wikizines". You can also create new articles directly at the site
Date Published: Apr 19, 2007 - 9:28 pm
1&1 Web Hosting have recently added even more new features to their Shared Hosting packages. The RSS Creator enables you to keep subscribers up-to-date on your own news, or merge third-party feeds, and also is perfect for Podcasting. The new 1&1 Blog tool provides another platform for communicating the latest information about your business to your website visitors. Accompanying these new services: webspace, monthly traffic and e-mail allowances have also been boosted across the entire Shared Hosting range...
Date Published: Apr 17, 2007 - 7:48 pm
