Feed: Being Peter Kim - AggScore: 78.5

I've been spending the past month using the Zeo, a consumer electronics device that measures sleep patterns and provides sleep coaching guidance. Schneider Associates sent me the device (much appreciated). I had just read about Zeo in Delta's Sky Magazine and was curious - unfortunately, I don't sleep well on business trips, which gets to be a problem when you travel as much as I do. The Zeo stands as a proof point in the ongoing consumerization of technology. The...

Judging from the number of invites I'm getting for FourSquare these days, its slope of new users must be getting more vertical every day. (If you're not familiar with the service, read their overview.) After using FourSquare for a while, I've been thinking about its implications for business - and they're deeper than you might think, extending far beyond happy hours and local advertising opportunities. At initial consideration, this may seem ridiculous. I'm not going to tell you that FourSquare...

In three short years, we've witnessed the evolution of Twitter from a way to exchange "inconsequential information between friends" to a business communication tool with a US$1 billion valuation. As Twitter's user base has grown into the millions, companies have followed their consumers onto the service and started participating in conversations. You're already familiar with companies like Comcast, JetBlue, and Best Buy, among the hundreds of companies with corporate Twitter accounts. But many of these companies are starting to face...

A couple months ago after Snow Leopard was released, I was speaking with a friend about base 2, base 10, and base n numbers in general. Over the past month, I've been thinking about the definition of Social Business Design and considering the range of reactions from supporters and detractors. All business discussions can be reduced to a single binary argument focusing on the bottom line. Does it improve profitability, yes or no? In practice, the range of decisions a...

A couple weeks ago, I had a public, online conversation with Gary Vaynerchuk aka @garyvee. He’s on a PR blitz to promote the release of his new book “Crush It.” If you’re not familiar with Vaynerchuk, he’s a self-trained wine expert who has used social media, online video in particular, to drive exponential growth in his family's wine business. At the same time, he's built a kingpin personal brand, signing a seven-figure, ten-book deal in Spring 2009. Vaynerchuk stands as...