Website SEO updated Mon Oct 20 2008 3:33 am CDT

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Just because you build it - does not necessarily mean they will come. Users and search engines alike need to know that your website exists, and this general process is known as online marketing. Specifically, Search Engine Optimization (SEO) refers to the art of optimizing web pages and back links to achieve the best possible search engine results for keywords and search phrases that best describe the product, service, or information that your website is offering.