Industrial giant BASF wanted to bring its employees together and
drive better business performance, but needed to ensure it was
heading in the right direction and that uptake would ultimately
succeed. Here’s the story of how they achieved rapid viral growth
of their Enterprise 2.0 platform last year.
Date Published: Feb 15, 2012 - 12:57 pm
In their social business effort, the luxury goods designer was
clearly thinking big: A true digital company must use digital
channels through and through for all interaction.
Date Published: Feb 06, 2012 - 5:54 am
Can an entrenched and highly traditional business culture handle a
rapid adoption of internal social media? CEMEX, a dollarsignr13.5
billion building materials supplier, shows how it’s done.
Date Published: Feb 01, 2012 - 6:06 am
The 80,000-worker telecommunications giant began adopting social
media inside the organization as far back as 2008. But Alcatel
isn’t stopping at basic social collaboration.
Date Published: Jan 31, 2012 - 5:30 am
Social business is proving to be a strategic win inside the
enterprise firewall. Dion Hinchcliffe highlights some success
stories from the trenches.
Date Published: Jan 30, 2012 - 7:41 am
We are not far from a tipping point in IT where the majority of
business solutions come from workers and the lines of business via
the cloud and newer mobile platforms. While this is a sea change in
the way we look at software and data ownership and management, it’s
clearly under way. What will happen to the traditional IT
department as consumerization takes place and what should
organizations do to get ready?
Date Published: Jan 24, 2012 - 4:19 pm
The data keeps coming in: The sale of social business software
continues to rise and is forecast to continue rising for years. But
does that translate into adoption? New data shows that while
adoption is slowing, it’s indeed happening, with real benefits. If
so, what are the most useful lessons we can take away from the
early pioneers?
Date Published: Dec 16, 2011 - 2:47 pm
The “Big Five” IT trends are in the midst of making their impact
felt in organizations around the world. Is this is a significant
chance for IT to drive innovation and business agility at long
last, or will the impact of these be the undoing of the classical
era of IT? Here are some of the likely strategies that
organizations will need to consider to make the “Big Leap” required
to guide organizations into the 21st century with next-generation
mobile, social business, cloud computing, consumerized IT, and big
data.
Date Published: Oct 16, 2011 - 5:47 pm
In today’s ever more technology-centric world, the stodgy IT
department isn’t considered the home of innovation and business
leadership. Yet that might have to change as some of the biggest
advances in the history of technology make their way into the front
lines of service delivery. Here’s an exploration of the top five IT
trends in the next half decade, including some of the latest
industry data, and what the major opportunities and challenges are.
Date Published: Oct 02, 2011 - 6:34 pm
Creating successful online communities is still more art than
science, yet techniques and frameworks are now emerging to turn
social business into a real discipline. This week we take a look at
a new case study that explores metrics that can measure the
intrinsic health of communities instead of looking purely at size
as the defining barometer.
Date Published: Sep 28, 2011 - 11:40 am