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This just in from BusinessWeek: Nouriel Roubini, the NYU economist who accurately predicted the financial meltdown, writes an important commentary in The Globe and Mail about two disparate American economies: “There is a smaller one that is slowly recovering and a larger one that is still in a deep and persistent downturn,” he says. Roubini goes on [...]

I’ll keep this short and to the point.  The time is not for words, but for action. For years, I have heard countless horror stories of business owners trying to succeed online.  I’ve heard a hundred excuses –No Time, No Money, Not Now, Not Sure…  For months, we’ve seen a nightmare of an economy unraveling.   [...]

With the demands on your time as a business owner, you may be very tempted to auto-post content to your site.  After all, you have heard of the benefits of having content on your site — in fact, many would say that unless your site has thousands of pages, you won’t even register on Google’s [...]

Google has announced an update to their algorithm that they’re calling Caffeine because it’s faster than the current version of Google. More accurately, it’s a rewriting of their infrastructure rather than the algorithm itself — a fundamental change in Google like what we saw in 2005 / 2006. This is good news, considering the number [...]

The healthcare bill is a massive piece of legislation — quite literally — at 1,000 pages.  It will have long-term consequences to our entire economy, and especially will impact small business… not to mention severe privacy implications… I could not be more opposed to it — and urge you to be vocal in your opposition [...]

The following is a reprint (by permission) of an e-mail from one of the smartest business people I know, Ken McCarthy.  Ken has a wealth of life and business experience, and teaches online marketing in a Michael Jordan kinda way — learn the fundamentals and practice, practice, practice.  Thousands of folks have gladly paid thousands [...]

If you’ve been a subscriber to this blog, you know I’m a big advocate of the power of Twitter.  Even Google is getting nervous that Twitter’s ability to report real-time news is surpassing the search behemoth.  Twitter is all about conversation, and if you’re in business to make a profit, you will benefit from directing [...]

A while back, I told you that Google’s index will double by the year 2011 every 11 hours… The amount of pages in its database will double ever 11 hours.  That’s staggering.  It tells us two things — 1) people who position themselves now and base their revenue off search traffic will explode their businesses, [...]

As small business owners, we need to find traffic for our websites from wherever we can get it — assuming, of course, that the source is relevant traffic.  Irrelevant traffic actually HURTS your website’s ranking in the Search Engine’s eyes, so we don’t want that.  For that reason, we are not fans of reciprocal linking schemes, [...]

One of the most common marketing mistakes is not focusing your business on the needs of your prospects and customers.  Take an honest look at your website, your Yellow Pages advertising, magazine ads, etc.  Do you talk about your business or your customer?  As a basic rule, if more than three-quarters of your ad relates [...]